If you manage an association or participate in recruiting board members for your organization, you know that finding the right people is crucial to the success of your mission. However, handling board turnover or building a new board from scratch can be vexing for many...
Advances in technology can often seem bewildering and even a little scary, especially since it can be hard to predict what the next big tech innovations will be and how they might impact our lives and organizations. How do you know, for example, whether or...
The value of volunteers cannot be overstated. According to the Corporation for National and Community Service, roughly 63 million Americans volunteered close to 8 billion hours in 2014, with those hours being valued at over $180 billion. Now is the time, at the start of...
While the term “visual storytelling” is relatively new, humans have been using illustrations, photographs, infographics, and videos to communicate for ages. Marketing professionals have long-since known that visual stories are more impactful than writing, and the tremendous popularity of visual social media sites like Facebook,...
New York City-based Jaffe Management, a management firm whose staff is dedicated to the professional association/nonprofit field, added to its ever-expanding portfolio of clients. The New York Chapter of the Public Relations Society of America (PRSA-NY) is a founding chapter of the PRSA, the world's largest...
More and more association leaders are turning to non-dues revenue sources to meet their budgetary needs. Indeed, the 2016 Association Advisor Association Communication Benchmarking Study cites that 54% of association leaders view non-dues revenue as a serious challenge, up from 11% in 2015. A robust...
Webinars, or presentations, lectures, workshops or seminars that are communicated over the Web using video conferencing software, are all but a necessity for today’s associations. A 2015 report by Tagoras, a leader in continuing education, cites that a stunning 90% of organizations use webinars or...
New York City-based Jaffe Management, a management firm whose staff is dedicated to the professional association/nonprofit field, added to its ever-expanding portfolio of clients. The Q Group is dedicated to advancing the practice of global investment management by connecting investment professionals with rigorous research and ideas...
Forbes cites that cyber-crime is one of the fastest growing industries in the criminal world, with lawbreakers expecting to earn upwards of $600 billion in 2016, outpacing all other forms of crime. Cybersecurity is no longer a concern for only those in the largest of...
Email marketing remains one of the most popular, practical, and cost effective ways in which to communicate with current and potential members. In fact, though it may not get as much buzz as marketing through social media, use of email marketing is on the rise....