Jaffe Management

24 Jun 4 Ways to Use LinkedIn for NPO Marketing

Posted at 11:09h in Uncategorized by Jaffe Management

LinkedIn is a professional, business-oriented social networking service. Over the past year, it has made significant changes in its functionality with real benefits to not-for-profit organizations. Unfortunately, many associations spend precious resources on paid marketing efforts when LinkedIn’s new-and-improved functionality can accomplish many of the...

12 Jun Your 10 Main Functions as an Non Profit Board Member – Part I

Posted at 12:59h in Uncategorized by Jaffe Management

When board members are elected or appointed to their posts in an association or non-profit, the information packets they receive are filled with facts and factoids about the organization’s past, present, and future. What would further foster effective board leadership is a board member’s primer,...

12 May Your Seat on the Board – More than Just a Volunteer Position

Posted at 15:09h in Board Governance by Jaffe Management

The ultimate legal responsibility for the action (and inaction) of an association rests with its board. Board members are responsible for policy making while employees are simply responsible for implementing policies on a day-to-day basis. As an association board member, you have two roles. You’re a...

28 Apr The Simple Difference and Beyond: Individual Membership Associations Versus Trade Associations

Posted at 17:10h in Uncategorized by Jaffe Management

We work with both individual membership and trade associations and sometimes I’m asked to explain the difference between the two. The simple answer is, quite frankly, very simple – but beyond that there are two different cultures that these distinct organizations have. The simple answer is...

20 Mar c3 Versus c6 – a Basic Primer

Posted at 13:27h in Uncategorized by Jaffe Management

When people think of nonprofits they generally think of charitable organizations which are organized to help out society as a whole. The IRS, which grants corporations non-profit status indicates the following as the reason an organization can become a 501(c)3 - for any group “organized...

09 Jan Making Sure Your Sponsors Get the Most for Their Money

Posted at 02:46h in Uncategorized by Jaffe Management

While membership and conference dues provide a good portion of revenue for an association, Sponsorships and the companies who purchase them are a crucial part of running a strong membership or trade association. And while the sponsoring company generally has their own marketing personnel or...

08 Dec Successfully Selecting a Conference Venue

Posted at 14:45h in Uncategorized by Jaffe Management

Conferences, like associations, come in a variety of shapes and sizes. To have the most successful conference, you should be careful to choose a venue that is optimal for your organization's event. There are many different considerations your association can make when it comes to...

11 Nov Managing Your Association’s Volunteers

Posted at 10:15h in Uncategorized by Jaffe Management

Good volunteers positively add to both the productivity and the culture of an organization. No matter how large or small their tasks, they often become some of the organization’s best advocates. Every board member and association manager knows that the importance of keeping volunteers happy....

07 Oct Do-It-Yourself Website basics (Part 2)

Posted at 04:03h in Websites by Jaffe Management

In my previous DIY Website basics post I gave an overview of the basics of domain names and registering your nonprofit associations domain. Part 2 will focus on your nonprofit associations’ website content. Your website is a collection of files written in a computer language that...