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  • Home
  • About Us
    • What We Do
    • News & Blog
    • Career Opportunities
    • FAQ
  • Our Services
  • Our Clients
  • Our Team
  • Our Offices
 

14 Feb Should Your Association Headquarters Relocate?

Posted at 20:47h in Association Management by Jaffe Management

If you follow groups in your industry or your organization’s competitors, you may have noticed some of them announcing a change of address. While many are local or regional moves, others are taking their headquarters clear across the country. If you’ve ever wondered if relocation might...

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22 Jan What Will 5G Technology Bring to Association Meetings and Events?

Posted at 17:58h in Association Management by Jaffe Management

If you’ve been reading about 2020 trends, you’ve no doubt heard about impending 5G mobile speeds. This technology has become a business buzzword and has been touted as the next step in meetings and conferences. If you’re not sure what 5G is or how it will...

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27 Dec Results-Driven Content Marketing Your Association Can Use Today

Posted at 18:58h in Email, Membership, Social Media by Jaffe Management

If your association or non-profit has a blog or posts on social media, are you getting the return you had hoped for? Content marketing can be challenging, especially for small organizations that don’t have a dedicated full-time marketing staff. If your content isn’t encouraging new membership,...

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16 Nov Is It Time for Your Association to Rebrand?

Posted at 18:52h in Association Management, Membership, Social Media by Jaffe Management

Is your association membership sluggish? Have you drifted from its original mission? Perhaps your website and materials look dated and irrelevant next to those of your competitors. In each case above, it may be time to rebrand your association, which can entail anything from an aesthetic...

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20 Oct Physical vs. Virtual Office Space: Which One Is Right for Your Association?

Posted at 19:09h in Association Management by Jaffe Management

There’s no doubt that remote work and virtual offices are not just the wave of the future--they’re here and gaining ground. That seems like a boon for small businesses, which according to the US Small Business Administration make up an overwhelming percentage of all businesses...

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15 Sep Four Meeting Trends for Your Association in 2020

Posted at 19:03h in Association Management, Meetings by Jaffe Management

For most associations and nonprofits, annual meetings and conferences are major events, bringing in new members, generating revenue, and increasing industry presence. To make the most of your association’s meetings in the coming year, here are four trends you may be able to use to your...

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12 Aug Personalizing Your Association Membership Services

Posted at 17:29h in Association Management, Membership by Jaffe Management

Is your association’s membership lagging? Are you struggling to attract new members? Have you recently lost members to a competitive organization? If so, it could be that you have a “one size fits all” philosophy about your membership, when what you need is a more...

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24 Jul With a Customer Experience Focus, You See Like Members

Posted at 15:33h in Association Management, Websites by Jaffe Management

Customer experience, or CX, has emerged as a vital business strategy for all types of organizations, including associations. Adrienne Bryant, CAE, account executive at IntrinXec Management, Inc. (a Jaffe Management company), explains what associations can do to keep the member point of view in mind. What are...

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10 Jul Using Video to Enhance Your Association Activities

Posted at 17:17h in Association Management, Social Media, Websites by Jaffe Management

If you’re not using video as part of your association’s activities, you could be missing out on new members, conference attendees, and more. According to Forbes, as far back as 2017, half a billion people were watching Facebook videos daily. Using video is a vital...

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09 Jun Attracting Younger Members to Your Association: What Do Millennials Want?

Posted at 15:13h in Uncategorized by Jaffe Management

If your association membership conversation has turned to “how do we attract more Millenials?,” then this post is for you. Without recruiting new, younger members in the roughly 18-to-32 age range, your association could eventually become defunct, as current members retire and pass away.  While of...

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